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Hyundai Files For Trademark Application For Electric Pickup Powerhouse: Introducing the loniq T10!

In a move that underscores Hyundai’s commitment to electric mobility, a recent trademark application filed in Australia unveils tantalising details about the brand’s upcoming battery-electric pickup truck. Dubbed the loniq T10, this vehicle marks a significant expansion of Hyundai’s electric vehicle lineup, with the trademark application covering a range of automotive applications, including ‘automobiles,’ ‘electric cars,’ and ‘parts and accessories for automobiles.’

The incorporation of the ‘loniq’ name aligns seamlessly with Hyundai’s existing electric vehicle branding, hinting at a continuation of their innovative approach to sustainable transportation. Speculation surrounding the nomenclature suggests that the ’10’ in loniq T10 positions the pickup at the zenith of Hyundai’s EV range, potentially overshadowing even the much-anticipated loniq 7, Hyundai’s answer to the Kia EV9 SUV.

While initial reports surfaced on Drive.com.au, indicating Australia as the origin of this revelation, it’s clear that the loniq T10’s reach extends far beyond the Land Down Under. With anticipated availability in North America, questions arise regarding its dimensions, with possibilities ranging from full-size behemoths like the Ford F-150 to more compact mid-size contenders like the Chevy Colorado.

Despite the veil of secrecy shrouding specific details about the loniq T10, industry insiders speculate that its design will echo the striking aesthetics of Hyundai’s existing EV models. Furthermore, it’s expected to share critical mechanical components with its electric siblings, including electric motors and battery packs. Speculated configurations include dual motors for all-wheel drive capabilities, with the potential for a single-motor, rear-wheel drive version to cater to diverse consumer preferences.

In a strategic move, Hyundai has also filed a separate trademark application for the loniq T7, hinting at a potential smaller sibling in the electric pickup lineup, possibly akin in size to the Santa Cruz. Reports suggest that Hyundai could unveil the loniq T10 as early as 2025 or 2026, aligning with the company’s ambitious EV plans. With investments totaling $85 billion earmarked for EV development, Hyundai aims to achieve global EV sales of 1.6 million units by 2030, firmly establishing itself as a frontrunner in the electrification race.

As Hyundai gears up for the imminent launch of multiple new EVs in the coming years, the loniq T10 stands as a testament to the company’s unwavering commitment to advancing its electric vehicle agenda in response to evolving market demands. With anticipation mounting, all eyes are on Hyundai as it prepares to unveil its latest innovation, promising to reshape the landscape of electric pickup trucks.

Vakilsearch’s experts observe Hyundai’s strategic move towards electric mobility, evident in the recent loniq T10 trademark application. As Hyundai expands its electric vehicle lineup, the legal implications of such innovations become crucial. Trademark filings play a pivotal role in protecting a brand’s identity and preventing potential disputes. Vakilsearch stands ready to assist companies in navigating the complex landscape of intellectual property law, ensuring the protection of their trademarks and facilitating a seamless introduction of new models. 

As Hyundai continues to push boundaries in the electric vehicle sector, Vakilsearch emphasises the importance of comprehensive legal support. Our legal services are tailored to meet the unique needs of companies involved in innovative ventures, ensuring they navigate legal intricacies effectively, protect their intellectual assets, and pave the way for a successful and legally sound market entry.

Akash G Varadaraj