Lodha Ventures, the holding company led by Abhinandan Lodha, has officially rebranded itself as Abhinandan Ventures. Despite the change in name, the company will retain ownership of the original ‘Lodha Ventures’ trademark.
The group confirmed that the Lodha Ventures rebrand is not linked to the recent trademark dispute with Abhishek Lodha, managing director of Macrotech Developers. Instead, the rebranding is positioned as part of a strategic shift to align the group’s identity with its evolving business goals and innovation-led approach.
Founded in 2015, Lodha Ventures started as a platform to incubate and accelerate high-growth, consumer-centric ventures. Over the years, it has diversified into multiple sectors, including real estate (through The House of Abhinandan Lodha or HoABL), private equity (via Tomorrow Capital), and education (such as BeyondSkool).
Chairman Abhinandan Lodha stated that the group intends to capitalise on its existing brand equity and use the new name to reflect its broader vision and scope.
“Over the years, our group has become synonymous with innovation. We now want a name that reflects our identity and growth,” said Lodha in an official statement. “This shift allows us to communicate our innovation-first philosophy and our ambitious plans more effectively.”
Legal Dispute and Mediation
In January 2025, Macrotech Developers, led by Abhishek Lodha, filed a ₹5,000 crore lawsuit against HoABL in the Bombay High Court. The case centred around the use of the ‘Lodha’ brand name, which Abhishek Lodha claimed created confusion in the market. However, the court encouraged both parties to resolve the matter through mediation.
In April 2025, the two sides reached an amicable settlement, facilitated by retired Supreme Court Justice R.V. Raveendran. They agreed to end all court proceedings and established clearer boundaries between their businesses, particularly in relation to branding and market positioning.
A source within Abhinandan Ventures confirmed that the Lodha Ventures rebrand was not part of the settlement.
“The rebranding is not related to the legal dispute. It’s a step towards better brand recognition and aligns with the success and vision of Abhinandan Lodha’s ventures,” the source added.
Continued Use of ‘Lodha Ventures’ Trademark
Despite the name change, the group will retain the rights to use the ‘Lodha Ventures’ trademark. This allows the company to preserve the legacy and brand value associated with its original identity while marketing itself under a new name that highlights its founder.
Legal experts note that holding on to the original trademark can help avoid disruption to existing contracts, partnerships, and brand recall, while offering the flexibility to transition into the new brand identity gradually.
Expansion into High-Rise Development
Under the new identity, Abhinandan Ventures is also scaling up operations, particularly in the real estate sector. HoABL recently announced its entry into vertical (high-rise) developments, marking a significant shift from its established focus on plotted developments.
The company has committed ₹2,500 crore to three major high-rise projects, including:
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A redevelopment of the former American Centre near Churchgate in south Mumbai,
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A second premium project in South Mumbai,
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A joint development with Mittal Builders in Naigaon, on the outskirts of Mumbai.
These three projects offer a combined development potential of 3.1 million square feet, with an estimated revenue potential of ₹3,500 crore.
Previously, HoABL concentrated on plotted development in locations such as Ayodhya and across the Mumbai Metropolitan Region, gaining recognition for creating branded land as a real estate asset. The move into vertical real estate indicates a broadening of business ambitions and an intent to compete directly in the city’s high-value property market.
Clearer Brand Strategy Moving Forward
The Lodha Ventures rebrand marks a new phase in Abhinandan Ventures’ journey. While the group remains rooted in real estate and private equity, the new identity is expected to help it build a stronger, more distinct brand separate from the Lodha Group.
The legal dispute and its resolution have also helped define clearer lines of operation between the ventures led by Abhinandan and those under Abhishek Lodha.
Abhinandan Ventures is expected to continue expanding across sectors, focusing on consumer-centric, tech-enabled businesses. Its early investments in educational platforms and CSR initiatives are likely to see further scaling, in line with its stated commitment to innovation and social impact.
Outlook
The Lodha Ventures rebrand to Abhinandan Ventures is more than a cosmetic change. It represents a broader strategy to strengthen the identity of the group as it expands into new sectors and geographies. By retaining the Lodha Ventures trademark while operating under a new name, the group seeks to preserve brand continuity while also distinguishing its vision and leadership.
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