HomeCryptocurrencyRisk and Rewards of Initial Coin Offerings (ICOs)

Risk and Rewards of Initial Coin Offerings (ICOs)

Initial Coin Offerings (ICOs) burst onto the financial scene with a bang in the early 2010s, promising a revolutionary way to raise capital for blockchain projects. ICOs have had a tumultuous journey from their inception to the present day. In this blog, we will explore the history of ICOs, their evolution, and the associated risks and rewards. 

The Birth of ICOs

The concept of ICOs can be traced back to 2013 when Mastercoin (now known as Omni) conducted the first-ever ICO, raising approximately 5,000 Bitcoin (equivalent to about $500,000 at the time). The idea was simple: individuals could purchase Mastercoin tokens with Bitcoin, effectively investing in the project’s development.

The period from 2013 to 2016 saw the emergence of several ICOs, but they remained relatively obscure. Ethereum’s ICO in 2014 marked a significant turning point. Ethereum raised over $18 million in Bitcoin, enabling the development of a platform for decentralised applications (dApps) and smart contracts. During these years, ICOs were primarily used by tech enthusiasts and early adopters to fund blockchain projects. However, there were limited regulatory guidelines and investor protection measures in place. This lack of oversight led to both opportunities and challenges.

Risk and Rewards of Initial Coin Offerings (ICOs)

Initial Coin Offerings (ICOs) are a fundraising method used by blockchain and cryptocurrency startups to raise capital by selling a new digital token or cryptocurrency. These tokens are typically based on a blockchain platform like Ethereum and can represent various assets, such as equity, utility, or security. ICOs have gained significant attention in the past decade, and they come with both potential rewards and substantial risks. In this detailed write-up, we’ll explore the risk and rewards associated with ICOs.

Rewards of ICOs

  1. Fundraising Opportunities: ICOs offer startups a unique way to raise funds without going through traditional financial institutions or venture capitalists. This enables entrepreneurs and small companies to access a global pool of investors, potentially increasing their capital base
  2. Liquidity: ICOs provide liquidity to early investors. Unlike traditional venture capital investments, tokens acquired in ICOs are often tradable on cryptocurrency exchanges shortly after the ICO, allowing for quicker access to profits
  3. Token Utility: In some cases, the tokens issued in ICOs have utility within the company’s ecosystem. They can be used to access services or products offered by the startup. If the platform becomes popular, the value of the token may increase
  4. Early Investment Opportunities: ICOs present opportunities for investors to get in on the ground floor of innovative blockchain projects. Early investors can potentially benefit from substantial price increases if the project is successful.

Risks of ICOs

  1. Lack of Regulation: ICOs operate in a regulatory grey area. This means that they are susceptible to fraud, scams, and unscrupulous actors. Investors have limited legal protection in case of fraud or a project’s failure
  2. Investment Risk: The majority of ICO projects are speculative and high-risk. Many startups fail, and even those that succeed often face significant challenges. The value of tokens can be highly volatile and can fluctuate dramatically
  3. Lack of Due Diligence: Due diligence can be challenging in the ICO space. Unlike traditional investments where financial statements and regulatory compliance can be assessed, ICOs often lack transparency, making it difficult to evaluate the viability of a project
  4. Market Volatility: The cryptocurrency market is known for its extreme volatility. The value of tokens acquired in ICOs can fluctuate significantly in a short period, leading to potential losses for investors
  5. Scams and Fraud: ICOs have been a breeding ground for fraudulent schemes, including fake projects, Ponzi schemes, and exit scams. Investors must be vigilant and cautious to avoid falling victim to scams
  6. Regulatory Changes: Governments and regulatory bodies worldwide are increasingly scrutinising ICOs. Changes in regulations and legal actions can impact the ability of a project to operate and the value of its tokens
  7. Lack of Product: Many ICOs are launched based on whitepapers and promises rather than functioning products. Investors risk putting money into projects that may never come to fruition.

The ICO Boom: 2017-2018

The years 2017 and 2018 marked the peak of the ICO boom. Hundreds of ICOs raised billions of dollars, capturing the attention of both mainstream and institutional investors. Projects like EOS, Tezos, and Filecoin conducted some of the largest ICOs in history.

The ICO Fallout and Regulation: 2019-Present

The ICO frenzy eventually subsided as regulatory authorities in various countries cracked down on unregistered securities offerings. Many ICO projects faced legal challenges, fines, or ceased operations. This period marked a shift towards Security Token Offerings (STOs) and Initial Exchange Offerings (IEOs) that aimed to comply with securities regulations.

The Future of Token Offerings

As the cryptocurrency and blockchain space continues to evolve, token offerings are far from obsolete. Security Token Offerings (STOs) and Initial Exchange Offerings (IEOs) have gained prominence as more compliant alternatives to ICOs. Additionally, decentralised finance (DeFi) projects have explored innovative ways to raise funds through yield farming and liquidity provision.


The history of ICOs is a testament to the cryptocurrency market’s rapid evolution. From their humble beginnings to the regulatory challenges of today, ICOs have come a long way. While ICOs offered substantial rewards to early adopters, they also exposed investors to significant risks due to the lack of regulation. As the industry matures, new fundraising methods like STOs, IEOs, and DeFi offer both opportunities and challenges, emphasising the importance of regulatory compliance and due diligence in the blockchain space. As we look to the future, the landscape of token offerings will likely continue to evolve, shaping the way projects raise capital and investors participate in the blockchain revolution.

Team Vakilsearch